Style Coach™ of the Year Awards: Celebrating the Finalists and This Year’s Winner
May 27, 2025 2025-05-30 10:49Style Coach™ of the Year Awards: Celebrating the Finalists and This Year’s Winner
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Style Coach of the Year Awards
Celebrating the Style Coach™ Finalists and This Year’s Winner
2025 marks an extraordinary milestone for the Style Coaching Institute®, 20 transformative years of empowering individuals around the world through the unique blend of style and coaching. What began as a revolutionary concept has blossomed into a global movement, with a vibrant community of Certified Style Coaches™ leading the way in helping others discover confidence, authenticity, and self-expression through fashion.
To commemorate this landmark anniversary, the Style Coaching Institute® proudly launched the very first Style Coach™ of the Year Awards, a celebration of the spirit, creativity, and determination that define our global Style Coaching™ family. This was not just an awards event; it was a tribute to the individuals who are transforming lives every day, one styling session at a time.
Passion and Purpose
Open to both students and graduates of the Style Coaching Institute®, the awards received inspiring entries from across the world. Each finalist was chosen for their unique journey, exceptional dedication, and embodiment of the Institute’s core values: entrepreneurial spirit, a desire to make a difference, and a commitment to empowering transformation through style.
Among all the regions celebrated, the Middle East held a special place in the heart of the Style Coaching Institute®. From the timeless elegance of Beirut to Dubai’s cutting-edge fashion scene, the region is home to a growing and vibrant community of Style Coaches™ who are redefining beauty, culture, and confidence in their own unique ways.
Get to Know the Finalists
This year’s exceptional finalists have each brought something truly unique to the field, inspiring transformation and confidence across the region.
Hala Assaad is known for her dynamic energy and commitment to helping women embrace their natural beauty.
Lama Alaeddin, stands out for her empowering approach to self-expression through personal style.
Einas Al Ameri continues to elevate modest fashion with elegance and authenticity. And
Aya Alhajj Ali, blends creativity with purpose, offering bold inspiration to women stepping into their own.
Meet Sara Basrawi
Recognized as the winner of the 2025 Regional Style Coach™ of the Year award – Middle East, Sara Basrawi stands out as a leading voice in the world of modest fashion and personal empowerment. Known for her seamless blend of elegance and authenticity, Sara brings a transformative approach to Style Coaching™ that uplifts both inner and outer confidence.
Based in Jeddah, Saudi Arabia, she’s a Certified Style Coach™, image consultant, and the visionary founder behind SARA.B and Neutreia — brands built on self-worth, cultural appreciation, and refined femininity.
With a purpose-driven mission to help women and men align their style with their true selves, Sara’s work goes far beyond clothing. Her unique coaching style is rooted in self-awareness, empowerment, and lasting personal change. She has also collaborated with prestigious global names like Porsche, Mercedes-Benz, Chopard, Carolina Herrera, and Vogue Arabia, cementing her reputation as a trusted industry leader.
Empowerment through Style:
Through her platforms, Sara continues to elevate modest fashion while empowering women to own their story. Her signature blend of sophistication and subtlety has redefined the boundaries between style, self-expression, and cultural pride.
More than a style icon, Sara is a force for empowerment. She consistently uses her voice and influence to uplift women, encouraging them to embrace who they are with pride and purpose. From spotlighting emerging designers in the Gulf to advocating for the beauty of modest dressing in global conversations, Sara has carved out a space where cultural authenticity and modern elegance coexist. Her platform has become a source of inspiration for women who want to express their identity without compromise, proving that modesty is not a limitation, but a powerful form of self-expression.
Watch the moment Sara was announced as the Regional Style Coach™️ of the Year – Middle East 2025. Representing Jeddah and proudly supported by Mindstyle Coaching™, her win marks a proud moment for the entire region.
Sara Basrawi’s journey shows that Style Coaching™ is more than a career, it’s a calling to uplift, inspire, and transform lives. As we celebrate 20 years of impact, we invite you to be part of the next chapter. If you feel drawn to a path that blends style with purpose, now is the time to step forward. The world needs more voices like yours.
Enroll now in our Style Coach™ Diploma course and become a certified expert in color analysis, fashion styling, image consulting and life coaching. Develop your skills and knowledge to help clients transform their personal style and confidence. Don't miss out on this opportunity to turn your passion for fashion into a rewarding career.




